Improve your productivity with Parkinson’s Law

In 1975 British historian Cyril Northcote Parkinson claimed that work expands so as to fill the time available for its completion. This statement is named Parkinson’s Law. And it probably destroyed your productivity more than once. Here’s my story with Parkinson’s Law. work expands so as to fill the time available for its completion -Parkinson Parkinson’s […]

4 Key Aspects of a Brand’s Identity

A brand’s identity is everything. Just like your personal appearance, it is the first impression you project to the outside world. And sadly one more excuse to judge people). So the brand’s identity is like the personal appearance of your business. Brand Identity or Corporate Identity What exactly is brand identity? Most people think it […]